Sunday, August 31, 2008

Bringing back old brands

St. Louis Post-Dispatch - MO, United States ... Bayer HealthCare is pursuing a strategy that Kolpon described as focused on "marketing innovation, product innovation and technology innovation. ...

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Saturday, August 30, 2008

Spalutions! Owner to speak on 'Manifesting a Compelling Vision ...

Carolina Newswire (press release) - NC,USA ... Ms. Brown has branded Spalutions! as a leading consultancy company in spa development with an emphasis on guerilla marketing, innovation, education, ...

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Worksite programs can be the right prescription for healthier ...

New Hampshire Business Review - Manchester,NH,USA ... presenteeism =97 being at work but not accomplishing much,=94 said Augusta Martin, vice president of marketing innovation MVP Health Care in New Hampshire. ...

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Why Apple Stock Is Poised To Go Flat - At Best

Seeking Alpha - New York,NY,USA His marketing, innovation and product design skills are extraordinary to say the least. On the other hand as an investment his sole leadership of the ...

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Responsys Reports Record Growth in First Half of 2008

MarketWatch - USA ... has significantly expanded its domestic and international operations, strengthening its tradition of marketing innovation and client success worldwide. ...

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Wednesday, August 27, 2008

Top 12 Pitfalls of Starting a Business

TheStreet.com - USA That means solving a problem that no one has solved, recommends Cheng, author of Bookmercial Marketing (Innovation Press). "Or you can solve a common ...

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IPG Emerging Media Lab, SocialVibe Form Strategic Alliance

Business Wire (press release) - San Francisco,CA,USA A center for marketing innovation located in Los Angeles, the Lab provides consultation and solution recommendations for the latest in broadband, ...

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Kenroy employees buy Hunter Lighting

Casual Living - High Point,NC,USA The management and employees of Hunter Lighting Group/Kenroy have purchased the assets and ongoing operation of the lighting business from the Hunter Fan ...

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BLOGGING FOR BUCKS

Las Vegas Business Press - Las Vegas,NV,USA ... and perhaps best epitomizes the laid-back atmosphere surrounding what many are now calling the biggest marketing innovation in generations. ...

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Wayne State student marketing firm wins $50000 grant

Model D - Detroit,MI,USA The Michigan Initiative for Innovation and Entrepreneurship has given a $50000 grant to Wayne State University=92s student-run marketing agency. ...

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Tuesday, August 26, 2008

Boy Scouts of America looks to drive marketing innovation

DM News - New York,NY,USA In an effort to drive innovation, build a stronger brand and create additional impact, The Boy Scouts of America (BSA) recently merged its marketing ...

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Prepping marketers for the global market

Bizcommunity.com - Cape Town,South Africa Marketing innovation in Africa is something that we should be shining a light on for the rest of the world, believes Donovan Neale-May, the Chief Marketing ...

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Sunday, August 24, 2008

24/7 Real Media Announces Six Executive Promotions

MarketWatch - USA ... whose proven leadership has kept 24/7 Real Media at the forefront of digital marketing innovation and services," said Jonathan Hsu. ...

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Saturday, August 23, 2008

The Wisdom of the Baba Yaga

Colloquy.com - Milford,OH,USA Loyalty-marketing innovation did not recover as quickly, however, as loyalty-marketing efforts regressed into the same old discount schemes. ...

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Universal promotes DVDs with mobile clips

Video Business (subscription) - Los Angeles,CA,USA =93Merging DVD content with emerging digital platforms is in keeping with Universal Studios Home Entertainment=92s strategic commitment to marketing innovation ...

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Friday, August 22, 2008

Coors Brewers awards print contract to Williams Lea

PrintWeek - London,UK ... standardise processes across its business and has briefed Williams Lea's print outsourcing division to "leverage marketing innovation and technology". ...

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Those Shelved Brands Start to Look Tempting

New York Times - United States ... Bayer HealthCare is pursuing a strategy that Mr. Kolpon described as focused on =93marketing innovation, product innovation and technology innovation. ...

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Bristol Riverside Theatre To Present Fred Curchack 9/5

Broadway World - New York,NY,USA The Bridges Informance Series has been supported by a grant from the Marketing Innovation Program, a program of the Philadelphia Center for Arts and ...

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SES roundtable: Search shouldn't take all the credit

DM News - New York,NY,USA Randy Peterson, search marketing innovation manager for Procter & Gamble, added that it's also important for marketers to keep the branding value and sales ...

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Thursday, August 21, 2008

Olympics Roundtable Panelists Assess Mid-Games Marketing Issues

SportsBusiness Daily (subscription) - Charlotte,NC,USA ... Olympic Movement =93needs to be willing to transform its marketing innovation to continue to nurture their relationships with key marketers and brands. ...

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Friday, August 15, 2008

Kimberly-Clark Announces Preliminary Second Quarter 2008 Results

PR-CANADA.net (press release) - Murino,Montenegro ... driving costs out of the system; building our brands; improving our capabilities in marketing, innovation and customer development; and deploying our ...

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Thursday, August 14, 2008

Kellogg invites you to participate in a golf scramble to benefit ...

Battle Creek Enquirer - Battle Creek,MI,USA ... expand to a second course this year,=94 said Greg Miller, Vice President, Morning Foods Marketing Innovation, Kellogg Company and golf outing coordinator. ...

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Wednesday, August 13, 2008

Perfect Pitch

Creativity - New York,NY,USA Pretty significant ones, according to BK's VP/Marketing innovation Brian Gies, who credits the pair for the original ideas that were blown out into the Xbox ...

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Tuesday, August 12, 2008

Omniture Search Marketing Expertise Featured at Upcoming SES ...

StreetInsider.com (subscription) - Birmingham,MI,USA ... Managing Director, Neo@Ogilvy Randy Peterson, Search Marketing Innovation at Proctor and Gamble Terry Cox, Search Engine Marketing Manager at Disney.

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Omniture Search Marketing Expertise Featured at Upcoming SES ...

Stockhouse - Vancouver,BC,Canada ... Neo@Ogilvy Randy Peterson, Search Marketing Innovation at Proctor and Gamble Terry Cox, Search Engine Marketing Manager at Disney Bruce Clay, ...

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Monday, August 11, 2008

Search Engine Strategies (SES) San Jose 2008 to Feature Wide Range ...

PR-USA.net (press release) - Varna,Bulgaria The speakers are: Randy Peterson, Search Marketing Innovation Manager, Procter and Gamble; Terry A. Cox, Manager, Search Engine Marketing, Walt Disney Parks ...

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Friday, August 8, 2008

Unica Announces Financial Results for Third Quarter Fiscal 2008

Business Wire (press release) - San Francisco,CA,USA Unica=92s annual customer conference, the Marketing Innovation Summit, attracted a record crowd of nearly 700 attendees. Unica employees demonstrate marketing ...

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Get ready for the hottest event of the year: SalsaFest

Eastern Arizona Courier - Safford,AZ,USA The festival is part of the award-winning Salsa Trail, which was presented an award for marketing innovation at this year=92s Arizona Governor=92s Conference ...

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Wednesday, August 6, 2008

Arizona Salsa Trail gets state innovative marketing award

Willcox Range News - Willcox,AZ,USA By Carol Broeder/Arizona Range News Arizona's Salsa Trail received top recognition for Marketing Innovation at this year's Arizona Governor's Conference for ...

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Tuesday, August 5, 2008

Dog eat dog food: Why the corporate marketing of creative firms is ...

CNET News - San Francisco,CA,USA "We're doing all the things we tell our clients not to do," admits a strategy director at a renowned design and innovation firm, "it is ironic. ...

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Saturday, August 2, 2008

Search Engine Strategies (SES) San Jose 2008 to Feature Wide Range ...

PR Web (press release) - Ferndale,WA,USA Speakers include Randy Peterson, Search Marketing Innovation Manager, Procter and Gamble; Terry A. Cox, Manager, Search Engine Marketing, Walt Disney Parks ...

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Friday, August 1, 2008

Felicia Brown wins "Spa Person of the Month" Award from the Day ...

PR Web (press release) - Ferndale,WA,USA Spalutions! is the leading consulting company in spa development with an emphasis on guerilla marketing, innovation, education, integrity and customer ...

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