Black Friday Traffic Can Be Misleading

Seeking Alpha - New York,NY,USA
Competition for this critical foot traffic leads retailers to continually outdo one another with marketing innovation. This year, Wal-Mart (NYSE: WMT) made ...
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Leading marketers embrace new way of thinking

The Tennessean - Nashville,TN,USA
PandG developed its reputation and dominated its rivals with a system that produced only the best new product ideas and marketing innovation to support its ...
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marketing innovation photo

marketing innovation photo

Christian Bluemelhuber

Express.be - Antwerpen,Belgium
Christian Bluemelhuber is one of Europe's most distinguished experts in the area of marketing innovation. He currently holds the Interbrew Baillet-Latour ...
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AWI teams up with Chinese knitwear brands

Knitting Trade Journal - Pontefract,England,UK
SYDNEY - Australian Wool Innovation (AWI) has teamed up with more than 35 knitwear brands in China as part of an aggressive marketing campaign aimed at ...
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Marketing on the Chopping Block: Tips for Survival

ADOTAS - New York,NY,USA
Marketing innovation comes in two flavors: doing your job in new, more efficient and effective ways; or doing new things by using your smarts, initiative, ...
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AWI launches aggressive wool marketing push into China

Fibre2fashion.com - Ahmedabad,Gujarat,India
Australian Wool Innovation (AWI) has launched its biggest marketing campaign in China for more than a decade. It's the first time that Australian Merino ...
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MIG launch more Digital iBrochures than ever before

Marketing Innovation Group - Knutsford,Cheshire,UK
October 2008 saw The Marketing Innovation Group (MIG) launch more digital iBrochures than ever before, reflecting the growing popularity of digital ...
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Unica Corporation: Delegates at Unica summit focus on need for ...

Trading Markets (press release) - Los Angeles,CA,USA
Unica's European Marketing Innovation Summit 2008, recently held in Barcelona, Spain, welcomed more than 240 delegates from nineteen countries. ...
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Don't Let the Economy Kill Marketing Innovation

E-Commerce Times - USA
The problem is that turbulent economic conditions, like the ones we've experience recently, have historically stymied marketing innovation and forced CMOs ...
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Boundy, marketing expert, questions Modiano motive

Stock and Land - Fairfax,Australia
Australian Wool Innovation director and marketing expert Ken Boundy has questioned the motives of fellow AWI board candidate and global wool processing ...
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paidContent.org - Looking At The Obama Campaign Through The ...

Washington Post - United States
... said Quentin George, president of Global Digital Strategy/Marketing Innovation at IPG's Universal McCann, invoking a familiar argument. ...
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Darden Restaurants, Inc. Announces New Board Member

MarketWatch - USA
"CJ Fraleigh brings a wealth of leadership experience to Darden, particularly in the areas of brand building, marketing innovation and operations excellence ...
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You're Hired: TriNet Maximizes Its Marketing Effectiveness With Eloqua

International Business Times - New York,NY,USA
... Eloqua Ian Brown, senior internet marketing manager, TriNet Moderator: Steve Gershik, vice president of marketing innovation, EloquaLogistics: Monday, ...
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Enterprise Marketers Learn to Move Beyond the Status Quo at ...

MarketWatch - USA
"This year's Responsys Leaders Forum was the place to be to learn what's driving true marketing innovation and success today," said Andy Priest, ...
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You're Hired: TriNet Maximizes Its Marketing Effectiveness With Eloqua

MarketWatch - USA
... chief marketing officer, Eloqua Ian Brown, senior internet marketing manager, TriNet Moderator: Steve Gershik, vice president of marketing innovation, ...
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Kraft Foods Inc. Q3 2008 Earnings Call Transcript

Seeking Alpha - New York,NY,USA
In Chocolate we continued to lever strong growth from the ongoing success of marketing innovation investments particularly behind our billion dollar Milka ...
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TMCA Announces Compass Marketing Award Call for Entries

Traffic World - Washington,DC,USA
"The Compass awards program is important because it raises the standard of marketing innovation and measurement in our industry," said Martha Anderson, ...
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Spencer Stuart Perspectives | A new context for leadership

Livemint - Delhi,Delhi,India
It is an example of an initiative that goes beyond economic support, encompassing issues such as technology, marketing, innovation and team building, ...
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Groupama Completes the Acquisition of a 35% Stake in Tunisian ...

Business Wire (press release) - San Francisco,CA,USA
... its proven track record in teaming up with public sector enterprises and its know-how in such areas as marketing innovation, distribution network ...
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Arbita Lures Three Recruiting Industry All-Stars to Executive Team

PR Web (press release) - Ferndale,WA,USA
... management team recognized by the talent management industry as a source for recruitment marketing innovation and an advocate for virtuous recruiting. ...
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BUSINESS BRIEFS

Durham Herald Sun - Durham,NC,USA
Durham's destination marketing agency has nearly 100 best practice nods in areas like marketing, innovation, and Web site development. ...
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Carat names Cass as new head of US operations

Brand Republic - London,UK
... have tremendous respect for the team at Carat. But at this point in time, I am considering other opportunities focusing on digital marketing innovation."
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Survival of the Fittest: Proven by EasyJet and Ryanair

Only Kent - Kent,England,UK
... with Ryanair in the UK, has shown that through marketing innovation and ruthless cost cutting a new breed of air carrier can evolve in the marketplace. ...
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Pepsi Earnings Lose Fizz

Brandweek Magazine - New York,NY,USA
"Both of the big beverage companies are really ramping up their marketing innovation for next year," Sicher said. In particular, Beverage Digest reported on ...
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Martin Cass Replaces Scott Sorokin as Carat US President

AdAge.com (subscription) - USA
But at this point in time, I am considering other opportunities focusing on digital marketing innovation." Ms. Fay said Mr. Cass has been lined up to take ...
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Carat Names Cass US President

Adweek - New York,NY,USA
... of Carat when the agency merged with Carat USA in July 2007. He said he would now look for "opportunities focusing on digital marketing innovation."
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Categories now open for land data local charges industry awards

24dash - Hereford,UK
Two awards categories are open for entry The Marketing Innovation category and a Special Tribute Award for the Local Land Charges Officer of the Year. ...
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Free event to offer execs 'immersion in experiential marketing'

Bizjournals.com - Charlotte,NC,USA
Branding guru and best-selling author Robyn Waters will be the keynote speaker at the 2008 Event Marketing Innovation Tour at the Nashville Musicians Hall ...
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Can mobile phones read barcodes?

AME Info - United Arab Emirates
... provide consumers better information so they can make more informed purchasing decisions,' Khurram Hamid, Global Head Mobile Marketing Innovation, PandG.
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Cityscape set to boost advertising spend

Emirates Business 24/7 - Dubai,Dubai,United Arab Emirates
... on marketing and branding, with topics of discussion including online advertising, impact of branding on ROI, marketing innovation and destination branding.
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Japan's role as the Ghost of the Crisis Yet to Come: Leo Lewis on Asia

Times Online - UK
... cutting-edge technology and no end of marketing innovation has trudged through the greatest global boom in history when all around it have gambolled. ...
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Accolades For Selling Tourist Ireland Abroad

4ni.co.uk - UK
... of Tourism' to the Island of Ireland and Brian McColgan, of Abbey Tours, received 'Special Recognition for Excellence in Overseas Marketing Innovation'. ...
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Experts Can Address Far-Ranging Impacts Of Economic Crisis

Newswise (press release) - USA
Dr. Mitzi Montoya, Zelnak Professor of Marketing Innovation at NC State, can talk about why it is important to continue to invest in marketing even during ...
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Servair appoints new Executive Vice President for Sales, Marketing ...

Travel Daily News International - Athens,Greece Claude Thenevin joins Servair, the French leader in airline catering and cleaning, as Executive Vice President Sales, Marketing and Innovation. ...

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Beam Global Spirits & Wine, Inc. and the Edrington Group Announce ...

MarketWatch - USA ... with Beam Global and Edrington remaining responsible for marketing, innovation, product development, pricing and strategy for their respective brands. ...

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Sony BMG launches Roopkumar Rathod's 'Teri Justajoo'

RadioandMusic.com - Mumbai,Maharashtra,India In a unique marketing innovation, it was decided to just release the song across a plethora of media without the conventional song-must-have-video approach. ...

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A management classic that's so useful it's back again, updated

USA Today - USA Your organization's strategy for the present and future, converted into targets and assignments in such areas as marketing, innovation, human resources, ...

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Bringing back old brands

St. Louis Post-Dispatch - MO, United States ... Bayer HealthCare is pursuing a strategy that Kolpon described as focused on "marketing innovation, product innovation and technology innovation. ...

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Spalutions! Owner to speak on 'Manifesting a Compelling Vision ...

Carolina Newswire (press release) - NC,USA ... Ms. Brown has branded Spalutions! as a leading consultancy company in spa development with an emphasis on guerilla marketing, innovation, education, ...

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Worksite programs can be the right prescription for healthier ...

New Hampshire Business Review - Manchester,NH,USA ... presenteeism =97 being at work but not accomplishing much,=94 said Augusta Martin, vice president of marketing innovation MVP Health Care in New Hampshire. ...

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Why Apple Stock Is Poised To Go Flat - At Best

Seeking Alpha - New York,NY,USA His marketing, innovation and product design skills are extraordinary to say the least. On the other hand as an investment his sole leadership of the ...

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Responsys Reports Record Growth in First Half of 2008

MarketWatch - USA ... has significantly expanded its domestic and international operations, strengthening its tradition of marketing innovation and client success worldwide. ...

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Top 12 Pitfalls of Starting a Business

TheStreet.com - USA That means solving a problem that no one has solved, recommends Cheng, author of Bookmercial Marketing (Innovation Press). "Or you can solve a common ...

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IPG Emerging Media Lab, SocialVibe Form Strategic Alliance

Business Wire (press release) - San Francisco,CA,USA A center for marketing innovation located in Los Angeles, the Lab provides consultation and solution recommendations for the latest in broadband, ...

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Kenroy employees buy Hunter Lighting

Casual Living - High Point,NC,USA The management and employees of Hunter Lighting Group/Kenroy have purchased the assets and ongoing operation of the lighting business from the Hunter Fan ...

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BLOGGING FOR BUCKS

Las Vegas Business Press - Las Vegas,NV,USA ... and perhaps best epitomizes the laid-back atmosphere surrounding what many are now calling the biggest marketing innovation in generations. ...

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Wayne State student marketing firm wins $50000 grant

Model D - Detroit,MI,USA The Michigan Initiative for Innovation and Entrepreneurship has given a $50000 grant to Wayne State University=92s student-run marketing agency. ...

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Boy Scouts of America looks to drive marketing innovation

DM News - New York,NY,USA In an effort to drive innovation, build a stronger brand and create additional impact, The Boy Scouts of America (BSA) recently merged its marketing ...

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Prepping marketers for the global market

Bizcommunity.com - Cape Town,South Africa Marketing innovation in Africa is something that we should be shining a light on for the rest of the world, believes Donovan Neale-May, the Chief Marketing ...

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24/7 Real Media Announces Six Executive Promotions

MarketWatch - USA ... whose proven leadership has kept 24/7 Real Media at the forefront of digital marketing innovation and services," said Jonathan Hsu. ...

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The Wisdom of the Baba Yaga

Colloquy.com - Milford,OH,USA Loyalty-marketing innovation did not recover as quickly, however, as loyalty-marketing efforts regressed into the same old discount schemes. ...

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Universal promotes DVDs with mobile clips

Video Business (subscription) - Los Angeles,CA,USA =93Merging DVD content with emerging digital platforms is in keeping with Universal Studios Home Entertainment=92s strategic commitment to marketing innovation ...

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Coors Brewers awards print contract to Williams Lea

PrintWeek - London,UK ... standardise processes across its business and has briefed Williams Lea's print outsourcing division to "leverage marketing innovation and technology". ...

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Those Shelved Brands Start to Look Tempting

New York Times - United States ... Bayer HealthCare is pursuing a strategy that Mr. Kolpon described as focused on =93marketing innovation, product innovation and technology innovation. ...

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Bristol Riverside Theatre To Present Fred Curchack 9/5

Broadway World - New York,NY,USA The Bridges Informance Series has been supported by a grant from the Marketing Innovation Program, a program of the Philadelphia Center for Arts and ...

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SES roundtable: Search shouldn't take all the credit

DM News - New York,NY,USA Randy Peterson, search marketing innovation manager for Procter & Gamble, added that it's also important for marketers to keep the branding value and sales ...

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Olympics Roundtable Panelists Assess Mid-Games Marketing Issues

SportsBusiness Daily (subscription) - Charlotte,NC,USA ... Olympic Movement =93needs to be willing to transform its marketing innovation to continue to nurture their relationships with key marketers and brands. ...

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Kimberly-Clark Announces Preliminary Second Quarter 2008 Results

PR-CANADA.net (press release) - Murino,Montenegro ... driving costs out of the system; building our brands; improving our capabilities in marketing, innovation and customer development; and deploying our ...

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Kellogg invites you to participate in a golf scramble to benefit ...

Battle Creek Enquirer - Battle Creek,MI,USA ... expand to a second course this year,=94 said Greg Miller, Vice President, Morning Foods Marketing Innovation, Kellogg Company and golf outing coordinator. ...

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Perfect Pitch

Creativity - New York,NY,USA Pretty significant ones, according to BK's VP/Marketing innovation Brian Gies, who credits the pair for the original ideas that were blown out into the Xbox ...

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Omniture Search Marketing Expertise Featured at Upcoming SES ...

StreetInsider.com (subscription) - Birmingham,MI,USA ... Managing Director, Neo@Ogilvy Randy Peterson, Search Marketing Innovation at Proctor and Gamble Terry Cox, Search Engine Marketing Manager at Disney.

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Omniture Search Marketing Expertise Featured at Upcoming SES ...

Stockhouse - Vancouver,BC,Canada ... Neo@Ogilvy Randy Peterson, Search Marketing Innovation at Proctor and Gamble Terry Cox, Search Engine Marketing Manager at Disney Bruce Clay, ...

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Search Engine Strategies (SES) San Jose 2008 to Feature Wide Range ...

PR-USA.net (press release) - Varna,Bulgaria The speakers are: Randy Peterson, Search Marketing Innovation Manager, Procter and Gamble; Terry A. Cox, Manager, Search Engine Marketing, Walt Disney Parks ...

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Unica Announces Financial Results for Third Quarter Fiscal 2008

Business Wire (press release) - San Francisco,CA,USA Unica=92s annual customer conference, the Marketing Innovation Summit, attracted a record crowd of nearly 700 attendees. Unica employees demonstrate marketing ...

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Get ready for the hottest event of the year: SalsaFest

Eastern Arizona Courier - Safford,AZ,USA The festival is part of the award-winning Salsa Trail, which was presented an award for marketing innovation at this year=92s Arizona Governor=92s Conference ...

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Arizona Salsa Trail gets state innovative marketing award

Willcox Range News - Willcox,AZ,USA By Carol Broeder/Arizona Range News Arizona's Salsa Trail received top recognition for Marketing Innovation at this year's Arizona Governor's Conference for ...

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Dog eat dog food: Why the corporate marketing of creative firms is ...

CNET News - San Francisco,CA,USA "We're doing all the things we tell our clients not to do," admits a strategy director at a renowned design and innovation firm, "it is ironic. ...

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Search Engine Strategies (SES) San Jose 2008 to Feature Wide Range ...

PR Web (press release) - Ferndale,WA,USA Speakers include Randy Peterson, Search Marketing Innovation Manager, Procter and Gamble; Terry A. Cox, Manager, Search Engine Marketing, Walt Disney Parks ...

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Felicia Brown wins "Spa Person of the Month" Award from the Day ...

PR Web (press release) - Ferndale,WA,USA Spalutions! is the leading consulting company in spa development with an emphasis on guerilla marketing, innovation, education, integrity and customer ...

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Companies learn online communities are often a waste, Deloitte doesn't

E-consultancy - London,UK One collaborator, Beeline Labs, bills itself as a "marketing innovation firm" that "specializes in creating Marketing 2.0 strategies and programs. ...

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Schultz Announces 1000 More Job Cuts at Starbucks

AdAge.com (subscription) - USA Mr. Schultz said Ms. Gass' move was to "effectively integrate our marketing, innovation and customer experience." He added that "Michelle's unique ...

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Cheskin Added Value Builds Innovation and Strategic Consumer Goods ...

PR Newswire (press release) - New York,NY,USA REDWOOD SHORES, Calif., July 29 /PRNewswire/ -- To support continued growth, innovation consulting firm Cheskin Added Value has recently hired Alfredo Ortiz ...

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Starbucks Continues to Implement Transformation Plan, Announces ...

MarketWatch - USA In order to effectively integrate our marketing, innovation, and customer experience, Michelle Gass, senior vice president, Global Strategy - Office of the ...

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Interleukin Genetics Expands Its Board of Directors

Trading Markets (press release) - Los Angeles,CA,USA He also held marketing, innovation and product development, and science research positions with Whirlpool Corp., Quaker Oats Company, and General Mills, ...

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Source Interlink Companies Honored with Wal-Mart Supplier Award of ...

Earthtimes (press release) - London,UK ... consumer needs based on merchandise pricing and quality, fulfillment execution, marketing innovation, customer service and overall product performance. ...

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Bizzuka Sponsors New Marketing Summit in Massachusetts, October 14 ...

PR Web (press release) - Ferndale,WA,USA New Marketing Summit is a two-day marketing conference designed to present the latest trends in marketing innovation including a special emphasis on ...

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Kraft Foods Inc. Q2 2008 Earnings Call Transcript

Seeking Alpha - New York,NY,USA Most importantly through I feel really confident that our investments in quality and marketing innovation will keep the brands strong and enable us to ...

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Garber delivers State of League

MLS - Major League Soccer - New York,NY,USA It's clear to say that MLSE has set a new standard for our league just in terms of management and marketing innovation. "The best sales vehicle we have for ...

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Q&A: Dr Dave Chaffey on Managing Digital Channels

E-consultancy - London,UK Briefing on the main trends in digital marketing innovation and governance for senior managers and other colleagues. Explanation of using agile project ...

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Pharmasmart International Taps Top Executive Ashton Maaraba to ...

PR Web (press release) - Ferndale,WA,USA ... and Ashton's expertise and executive experience assist us in maintaining our trajectory from both a sales, and marketing innovation standpoint. ...

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UM Renews With Sony for 3 More Years

Adweek - New York,NY,USA "We're thrilled to be able to continue our partnership with Sony ... as we seek to deliver marketing innovation through media excellence," said Nick Brien, ...

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Salsa Trail hot winner of governor=92s award

Eastern Arizona Courier - Safford,AZ,USA Arizona=92s Salsa Trail received top recognition for Marketing Innovation at this year=92s Arizona Governor=92s Conference for Tourism. Graham County Chamber of ...

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